Stanford Law Executive Education delivers world-class programs designed to equip legal, business, and public sector leaders with the knowledge, skills, and networks to thrive in a rapidly evolving professional landscape. Anchored by Stanford Law School’s renowned faculty and bolstered by cross-disciplinary expertise from across Stanford University and Silicon Valley, our offerings span law, leadership, technology, and innovation.
While Stanford Law has a rich history of offering high-impact executive programs, Executive Education is now a newly formalized department poised for rapid growth. With a startup mindset and strong institutional foundation, we are expanding our reach and impact through new initiatives, strategic partnerships, and a growing professional staff.
About the Inaugural Position
The Director of Business Development will lead the sales and marketing strategy for Stanford Law Executive Education’s expanding portfolio of programs. This individual will work closely with the Associate Dean to drive enrollment, grow strategic partnerships, and increase visibility across legal, business, and public sector audiences. In addition to leading outreach and growth efforts, the Director will provide strategic input into program design—helping to shape offerings that meet the evolving needs of our participants and partners.
As part of a newly established and growing department, the Director will play a key role in building the future of executive legal education at Stanford and beyond, and will work closely with colleagues at the law school to align our goals with the overall revenue-generating goals of the law school.
CORE DUTIES:
Develop, manage, and execute strategic sales and marketing strategies that include relationship development, communications, and compliance to meet business objectives. Cultivate and solicit organizations and individuals to engage with the department. Work with a portfolio of assigned prospective clients and partners to cultivate and steward their engagement.
Create and manage the execution of an integrated communication strategy that leverages the brand strategy, incorporating appropriate channels (i.e., web, print, email, online).
Define and conduct market research, including competitive benchmarking, identification of market opportunities, and campaign/program/service/event analysis. Use the results to make strategic decisions and develop enrollment and partnership goals/objectives for open-enrollment and custom executive education programs.
Take responsibility for a wide range of business development activities, including maintaining an active level of contacts, identifying new prospective participants and partner organizations, providing stewardship, and coordinating referral and word-of-mouth efforts.
Communicate marketing plans across the organization and/or university to educate and influence stakeholders by managing an active portfolio, and track engagement and enrollment.
Build partnerships with other schools, departments, and represent SLS at the university as well as to external stakeholders and constituencies. Enhance relationships between current and prospective participants, organizational partners, and the school or unit's faculty, students, dean, and staff.
Establish ongoing relationships with individual program participants, partner organizations, and prospective clients through personal visits, phone calls, and meaningful contacts.
Stay informed on current department and university initiatives and activities.
May oversee event management to support marketing objectives.
Manage key vendor and consultant relationships.
Scope and manage project/program budget(s).
May oversee interns and other contingent staff; provide staff training.
MINIMUM REQUIREMENTS:
Education & Experience: Bachelor's degree and eight years of relevant experience; or a combination of education and relevant experience.
Knowledge, Skills and Abilities:
Demonstrated ability to work effectively with senior leaders.
Extensive knowledge of strategic analysis, customer segmentation strategies and business and marketing planning.
Demonstrated experience in integrated marketing strategy and execution across channels including digital; and print.
Demonstrated application of market research and data analysis.
Excellent project manager with the ability to manage multiple projects simultaneously.
Excellent written and oral communication and presentation skills.
Demonstrated experience presenting to senior management.
* - Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of the job.
WORK STANDARDS:
Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide, http://adminguide.stanford.edu.
The expected pay range for this position is $149,660 to $175,558 per annum.Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs.
At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website (https://cardinalatwork.stanford.edu/benefits-rewards) provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process.
Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.
Stanford Law School seeks to hire the best talent and to promote a safe and secure environment for all members of the university community and its property. To that end, new staff hires must successfully pass a background check prior to starting work at Stanford University.
School of Law, Stanford, California, United States
📁 Marketing
Post Date:14 hours ago
Global Impact
We believe in having a global impact
Climate and Sustainability
Stanford's deep commitment to sustainability practices has earned us a Platinum rating and inspired a new school aimed at tackling climate change.
Medical Innovations
Stanford's Innovative Medicines Accelerator is currently focused entirely on helping faculty generate and test new medicines that can slow the spread of COVID-19.
Technology
From Google and PayPal to Netflix and Snapchat, Stanford has housed some of the most celebrated innovations in Silicon Valley.
Advancing Education
Through rigorous research, model training programs and partnerships with educators worldwide, Stanford is pursuing equitable, accessible and effective learning for all.
Working Here
We believe you matter as much as the work
I love that Stanford is supportive of learning, and as an education institution, that pursuit of knowledge extends to staff members through professional development, wellness, financial planning and staff affinity groups.
Nora Cata
School of Engineering
I get to apply my real-world experiences in a setting that welcomes diversity in thinking and offers support in applying new methods. In my short time at Stanford, I've been able to streamline processes that provide better and faster information to our students.
Phillip Cheng
Office of the Vice Provost for Student Affairs
Besides its contributions to science, health, and medicine, Stanford is also the home of pioneers across disciplines. Joining Stanford has been a great way to contribute to our society by supporting emerging leaders.
Denisha Clark
School of Medicine
I like working in a place where ideas matter. Working at Stanford means being part of a vibrant, international culture in addition to getting to do meaningful work.
Laura Lind
Office of the President and Provost
Getting Started
We believe that you can love your job
Join Stanford in shaping a better tomorrow for your community, humanity and the planet we call home.