Digital, Social Media, & Influencer Strategist

MINIMUM REQUIREMENTS:

Education & Experience:

Bachelor's degree and minimum 5 years of relevant experience or a combination of education and relevant experience.

Knowledge, Skills, and Abilities:

• Knowledge of the web, technology, social platforms, current and future trends
• Excellent writing and analytical skills
• Strong strategic outlook and ability to leverage current and future trends to help an organization succeed at the broadest level, across groups, teams or units
• Subject matter expertise in digital community development.
• Ability to interact effectively and tactfully with senior staff and other members of the academic community.
• Experience leading highly-functioning teams.

Preferred/Desired Knowledge, Skills, and Abilities:

• SEO & SEM Proficiency: Understanding of search engine optimization (SEO) and search engine marketing (SEM) strategies to enhance digital reach and discoverability.
• Paid Social & Digital Advertising: Experience managing paid social media campaigns and digital advertising strategies, including audience targeting and performance optimization.
• Analytics & Performance Measurement: Proficiency with analytics tools (Google Analytics, Sprout Social, Meta Business Suite, etc.) to assess digital and social media performance and inform strategy.
• Multimedia Content Strategy: Understanding of video, podcasting, and other multimedia formats, including best practices for engagement and distribution.
• Influencer & Partnership Negotiation: Strong skills in influencer outreach, contract negotiation, and relationship management to build strategic alliances.

Certifications and Licenses:

• None

PHYSICAL REQUIREMENTS*:

• Constantly perform desk-based computer tasks.
• Frequently sitting.
• Occasionally stand/walk, reach/work above shoulders, grasp lightly/fine manipulation, grasp forcefully, use a telephone, sort/file paperwork or parts, lift/carry/push/pull objects that weigh up to 10 pounds.
• Rarely twist/bend/stoop/squat, kneel/crawl.

* Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities. Applicants requiring a reasonable accommodation for any part of the application or hiring process should contact Stanford University Human Resources by submitting a contact form.

WORKING CONDITIONS:

• Occasional work on evenings and weekends

The expected pay range for this position is $134,164 - $154,529 per annum.

Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs.

At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website (https://cardinalatwork.stanford.edu/benefits-rewards) provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process.

WORK STANDARDS:

• Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients as well as with external organizations.
• Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
• Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide, http://adminguide.stanford.edu.

Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.